Join Us for the Biggest Year Yet!

Let’s Boost Your Business

During the Best Time of Year


Signature Bank of Arkansas and The Scout Guide Northwest Arkansas are once again partnering for our 5th annual Shop Small, Y'all campaign! This year will be the biggest and best year yet for this campaign, which is designed to incentivize shopping, eating, staying, and playing local this holiday season. As a participating business, it's so easy!


You don't have to do anything but offer 10% off!

How it Works


Shop Small Y'all gift cards are available for purchase in any denomination through Signature to use anywhere, BUT using the cards at local participating Shop Small Y'all businesses (that's you!) awards the cardholder a minimum of 10% off their purchases from November 1 - December 31. 


The Scout Guide and Signature will provide ALL marketing materials to help drive traffic to YOUR business during the entire campaign!


Ready to Join?

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What's New This Year


We’re excited to announce the following new features for the 2023 campaign:

NEW ways to buy cards, including pop-up events and Venmo!

NEW campaign logo & design to catch more attention 

NEW dates to include

Shop Small Saturday

NEW ways to promote on

Threads, TikTok, and more

The social campaign launches soon, so if you are interested in participating, please let us know right away.

Also, if you’d like to host a pop-up event at your store, let’s schedule a date that works best for you!

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Important Dates to Know


  • September: Opportunity to commit to the Shop Small, Y’all campaign!
  • October: Kickoff Breakfast to pick up your campaign assets & fun, free swag.

Active Campaign

  • November 1st: Gift cards go on sale and can be used with 10% savings.

  • November 1st - 15th*: Big push for card sales with a giveaway to one lucky shopper. 

  • November 25th (National Small Business Saturday): For an added marketing boost, The Scout Guide NWA is giving away a $250 gift card to someone who shops & tags TSG NWA, Signature Bank of Arkansas, and the businesses where they shop on social media.

  • December: Ongoing social posts and pop-up events to sell cards and encourage people to Shop Small!


  • December 31: The 10% savings promo ends. Any balances left on cards remain active - like any gift card - and can be used to continue to Shop Small, Y'all! We encourage your feedback and ideas so we can continue to make this the most successful marketing campaign you’ll do all year.

*Interested in contributing to the giveaway basket? Let us know!

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Frequently Asked Questions

Can I offer a discount that is more than 10%?

Yes! We just ask that you offer a minimum of 10% off, but you are welcome to offer more or something special (ie. gift with purchase) for cardholders.

Do I have to discount everything?

No. While we encourage you to limit your exclusions, we recognize that sometimes it’s necessary (for example, unable to discount alcohol in restaurants or cannot offer medical service discounts).

Do we have to sell the gift cards?

No. All cards are purchased through Signature Bank of Arkansas. You can, however, host a pop-up with The Scout Guide NWA and Signature Bank, where we sell cards at your location during an event or open house. Just ask us!

How do we accept the cards?

The cards are just like a credit card. They have the MasterCard logo and can be run just as you would a credit card.

What happens if the card does not cover the entire purchase?

We recommend asking the client how much is on their card so that you can run a split tender transaction.

How long do I offer 10% off?

The Shop Small, Y’all campaign starts November 1st, 2023 and ends December 31st, 2023. At the end of the campaign, shoppers can still pay with their gift cards, but they won’t receive the discount.

A Word from Your Sponsor


Signature Bank of Arkansas is excited to help grow your business during the most wonderful time of year. If you need a bank that has your back all year long, we’re here for that, too! 


We're a boutique bank that’s business-forward, meaning we have the sophisticated products and business services you need, with the warm and attentive service you deserve. Not only that, but we're truly local, making decisions on behalf of local businesses and families like yours.

Who you bank with matters, and we’d love to show you why!

Contact Us


Ready to join? Have a question? Contact Jennifer Esty at or fill out the form below.

We’ll get back to you as soon as we can!